The Allison blog.
Guides on SMS reminders, TCPA compliance, and bringing repeat customers back.
11 min read
SMS vs Email in 2026: Open Rates, Response Rates, and What Small Businesses Should Actually Send
Real benchmarks on SMS vs email open rates, response rates, and ROI by industry. A practical decision guide for salons, HVAC, dental, and other service businesses in 2026.
benchmarkssmsemail
14 min read
The 2026 SMS Marketing Compliance Guide: TCPA, 10DLC, and A2P for Small Businesses
A plain-English guide to SMS marketing compliance in 2026: TCPA rules, 10DLC registration, A2P messaging, opt-out requirements, and state laws — for small business owners.
compliancetcpa10dlc
18 min read
The Complete Guide to SMS Appointment Reminders in 2026 (For Small Business Owners)
Everything small business owners, 1099 contractors, and service pros need to know about SMS appointment reminders in 2026 — TCPA compliance, A2P 10DLC, message templates, timing, ROI benchmarks, and how AI is changing the game.
sms remindersappointment reminderssmall business